Unique design, sign, symbol, words, or a combination of these, employed in creating an image that identifies a product and differentiates it from its competitors. Over time, this image becomes associated with a level of credibility, quality, and satisfaction in the consumer’s mind (see positioning). Thus brands help harried consumers in crowded and complex marketplace, by standing for certain benefits and value. Legal name for a brand is trademark and, when it identifies or represents a firm, it is called a brand name. See also corporate identity.
Wiki: Branding
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Wiki: Web Design
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Web design is the process of creating websites. It encompasses several different aspects, including webpage layout, content production, and graphic design. While...
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Wiki: Whatsapp
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WhatsApp Messenger, or simply WhatsApp, is an American freeware, cross-platform messaging and Voice over IP (VoIP) service owned by Facebook, Inc. It allows users to send text messages and voice messages, make...
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Wiki: Internet Corporation for Assigned Names and Numbers (ICANN)
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The Internet Corporation for Assigned Names and Numbers (ICANN) is a nonprofit organization responsible for coordinating the maintenance and procedures of...
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Wiki: Marketing
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The management process through which goods and services move from concept to the customer. It includes the coordination of...
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Wiki: Business process
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A business process, business method or business function is a collection of related, structured activities or tasks by people or equipment in which a specific sequence...
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Wiki: Metadata Code
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Metadata describes other data. It provides information about a certain item’s content. For example, an image may include metadata...
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Wiki: Michael Turner
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Early life Michael Turner was born in Crossville, Tennessee on April 21, 1971. He was a student at the University of Tennessee, and...
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Wiki: Web Development
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Web development refers to building, creating, and maintaining websites. It includes aspects such as web design, web publishing, web programming, and database management....