Management philosophy according to which a firm’s goals can be best achieved through identification and satisfaction of the customers’ stated and unstated needs and wants.
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Wiki: LED TV
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A LED-backlit LCD is a liquid-crystal display that uses LED backlighting instead of traditional cold cathode fluorescent (CCFL) backlighting. LED-backlit displays use the same TFT LCD (thin-film-transistor liquid-crystal display) technologies as...
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Wiki: WYSIWYG
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Stands for “What You See Is What You Get,” and is pronounced “wihzeewig.” WYSIWYG refers to software that accurately represents the...
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Wiki: Lifestyle magazine
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A lifestyle magazine is a popular magazine concerned with lifestyle. It includes a number of men's magazines, women's magazines, and magazines about health and fitness, tourism, leisure, fashion, decorating, or culture. The concept...
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Wiki: Comcast Corporation
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Comcast Corporation (formerly registered as Comcast Holdings) is an American telecommunications conglomerate headquartered in Philadelphia, Pennsylvania. It is the second-largest broadcasting and cable television company in the world by revenue (behind AT&T),...
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Wiki: Internet Telephony
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Voice over Internet Protocol (VoIP), also called IP telephony, is a method and group of technologies for the delivery of voice communications and multimedia sessions...
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Wiki: Direct Response Marketing
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Direct marketing: Direct Response Marketing is designed to generate an immediate response from consumers, where each consumer response (and...
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Wiki: Direct Marketing
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Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected customer and supply a method for a...
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Wiki: Brick and mortar
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Brick and mortar (also bricks and mortar or B&M) refers to a physical presence of an organization or business in a building or...